Smith-Harmon

May 26, 2010: Retail Marketing Conference - Orlando

Is your email program only driving traffic to your website? If so, then you're missing out on plenty of opportunities to make your emails more dynamic and to build your other channels. Leveraging his exclusive research data from his Retail Email Blog, Smith-Harmon Research Director Chad White will share strategies for integrating mobile, social networks, catalogs and other sales and marketing channels into your email program.
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February 25, 2010: Responsys Leaders Forum - EMEA 2010

Learn the latest best practices for smart email design as Wacarra Yeomans of Smith-Harmon and Sebastian Franck of Magnetix perform live critiques of creative pre-submitted by marketers in the audience.
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February 1, 2010: Email Evolution Conference '10 - Miami

Don't miss "Email Idol," the most thrilling show in town! Three agencies will take the stage to show off their best efforts at email stardom, redesigning three emails chosen by you and your fellow EEC Evolution Conference attendees.
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October 15, 2009: ExactTarget Connections '09 - Indianapolis

Smith-Harmon is participating in the "Extreme Makeover: The Email Design Competition" session. We'll be pitting our redesigns of three ExactTarget clients' emails up against redesigns from ExactTarget and Mighty Interactive.
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October 14, 2009: ExactTarget Connections '09 - Indianapolis

Research Director Chad White is participating in the Retail Solutions Showcase and sharing research on cross-channel integration with email.
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September 25, 2009: Holiday Email Marketing Planning with Chad White - The Tip Jar Podcast

Alex Williams of eROI interviews our research director, Chad White, about his Retail Email Guide to the Holiday Season for the Tip Jar Podcast.
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September 17, 2009: Webinar: Using Innovations in Email Creative to Drive Increased Engagement

Loren McDonald, Silverpop's VP of Industry Relations, will moderate a discussion with Smith-Harmon principals Aaron Smith and Lisa Harmon about email creative can leverage everything from social networks to user-generated video.
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September 4, 2009: Listrak's Email Marketing Today podcast: Episode 26

Research Director Chad White makes a guest appearance on Listrk's Email Marketing Today podcast to discuss our Retail Email Guide to the Holiday Season among many other topics.
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August 26, 2009: Webinar: Email Inspirations from Christmas Past: Guide to the 2009 Holiday Season

When summer heats up, email marketers look ahead to chillier days. Get on track for a successful holiday email campaign with this free Smith-Harmon webinar on Wednesday, Aug. 26 at 12:15pm EST/9:15am PDT.
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August 20, 2009: School of Visual Concepts: Design and Build HTML Emails

If you haven't been asked to design or build an HTML email yet, you can bet that ask is coming. When it does, rather than head for the exit, you can calmly say, "I know all about that," after spending a day at the School of Visual Concepts with Smith-Harmon Co-founder and Principal Lisa Harmon.
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August 12, 2009: Webinar: Video for Email Marketing

Agency Principal Lisa Harmon and Liveclicker Co-Founder Justin Foster will lead a webinar about using video in email on Aug. 12 at 2:00pm EST.
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July 23, 2009: Loyalty Lab 2009 Client Summit - San Francisco

Co-founder and principal Aaron Smith delivered a presentation on "Beauty and Brains: How to Maximize Your Email Creative Experience and Program Performance."
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July 1, 2009: Online Marketing Summit - Seattle, WA

Agency Principals Lisa Harmon and Aaron Smith will be moderating the following session: Beauty and Brains: How to Maximize Your Email Creative Experience and Program Performance Join the discussion on the newest innovations in email creative strategy. Learn about the...
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June 29, 2009: Online Marketing Summit - Portland, OR

Agency Principals Lisa Harmon and Aaron Smith will be moderating the following session: Beauty and Brains: How to Maximize Your Email Creative Experience and Program Performance Join the discussion on the newest innovations in email creative strategy. Learn about the...
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May 3, 2009: Email Insider Summit

Both of our principals, Lisa Harmon and Aaron Smith will be in attendance at the upcoming Email Insider Summit.
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April 22, 2009: Email Marketing Roundtable at AdTech

The Email Marketing Roundtable will be hosting an event at Buca di Beppo the evening of Wednesday, April 22nd, from 6:45pm - 9pm. Please check back soon for more details....
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March 25, 2009: Email Marketing Roundtable in Vancouver

The Email Marketing Roundtable will be hosting an event at the Sheraton Vancouver Wall Centre Hotel, the evening of Wednesday, March 25th. Join us for an evening of dialogue between Email Roundtable members and Vancouver area marketing professionals. We'll discuss...
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February 9, 2009: Email Evolution Conference: Agency vs. Agency vs. Agency

Lisa Harmon moderates an agency battle royale as three agencies vie for best email campaign redesign....
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December 10, 2008: Email Insider Summit: Lifecycle Creative Awards

You are cordially invited to attend the Lifecycle Creative Awards. Prepare to be dazzled by winning email approaches to messaging throughout the subscriber lifecycle: acquisition, conversion, growth, retention and reactivation. Create your own stellar email experience by picking up tips...
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August 5, 2008: Webinar: Craft the Email that Gets 'em in the Seats

Now is not the time for a cavalier approach to your e-mail communications--every word or design decision counts. View this Webinar to learn battle-tested strategies for writing and designing BtoB e-mail promotions that work. Experts from online lead marketing specialist...
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May 24, 2008: Email Insider Summit: the Email Creative Experience

Lisa Harmon and Aaron Smith discuss the email creative experience and walk attendees through a host of best practices....
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March 17, 2008: OMMA Global Hollywood: Email Inside the Agency

Lisa Harmon moderates a panel of marketers and agency representatives....
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Events