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January 6, 2009: Retail Email Year-End Trends for 2008 Reportlet Released
Cyber Monday was the most popular day of 2008 to send retail emails. Monday and Tuesday were the most popular days of the week to send retail emails last year. And retailers sent an average of 14.6 emails each during December. These are just a few of the stats and trends discussed in Smith-Harmon’s latest reportlet, “Retail Email Year-End Trends for 2008.”

The attached 7-page reportlet includes a variety of stats and charts about retail email volume, frequency and timing trends during this past year. It includes...
  • Retail Email Index 2008 Reading
  • Annual and Monthly Average Retail Email Volumes
  • Retail Email Day of the Week Popularity
  • The 20 Most Popular Retail Email Days of 2008
  • Relative Popularity of Retail Email Selling Seasons
  • Retail Email Selling Season Windows
We know this report will be valuable to email marketers as they benchmark their 2008 campaigns and plan their 2009 campaigns. If you have any questions about the reportlet or would like additional comments, please let us know.
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