Smith-Harmon Email Creative Review

Author Archive: Lyla Reinero

November 07, 2008: Best Ever OOPS

Posted by Lyla Reinero at 12:12 PM
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From:CUSP Subject Line: Oops! The site is back up! Enjoy SALE + FREE ONLINE SHIPPING! Date:Friday, November 7, 2008 I think that is probably one of the best (if not the best) apology Email I can recall seeing. When you know how much production...
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September 10, 2008: Ann Taylor, Say It Isn't So

Posted by Lyla Reinero at 10:18 PM
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From: Ann Taylor Subject Line: Celebrations: New Dresses Have Arrived! Date:Wednesday, August 20, 2008 I can't explain why, but this email was like finding out that I've been cheated on for sure by somebody that I've been so loyal to. My friends have been...
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September 10, 2008: Giant CTA or Recovery Module? - Smack Dab in the Center

Posted by Lyla Reinero at 09:33 PM
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From: Saks Fifth Avenue Subject Line: WANT IT! Fall Trends are Here! Date: Monday, September 8, 2008 I can't stop staring at this Email! (And it's not for a good reason.) The giant Call to Action or Recovery Module or whatever it is right...
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August 19, 2008: Using a Coupon to Entice Cutomers to Take Your Survey

Posted by Lyla Reinero at 02:23 PM
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From: Borders Subject Line:30% Off Coupon for One Minute of Your Time Date: Monday, August 18, 2008 I must be channeling my late Grandma Nixon: I am a sucker for a coupon. (She actually was more practical - she'd only clip them for things...
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August 19, 2008: Using Humor to Entice Cutomers to Take Your Survey

Posted by Lyla Reinero at 09:01 AM
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From: Daily Candy Subject Line:DailyCandy SF - Open Water Date: Tuesday, August 12, 2008 The Brown Cannon 3 Surfboards featured in this Email are beautiful, but the part that caught my eye, was the "SHARE WITH THE CLASS - Take the Daily Candy Survey"....
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August 19, 2008: Love this coat!

Posted by Lyla Reinero at 08:20 AM
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From: Kate Spade Subject Line: talk of the town: luxurious pieces for fall Date: Tuesday, August 19, 2008 One of the biggest hazards of the job is opening these gorgeous emails and thinking that "I must have this!". Fortunately (or unfortunately) when I clicked...
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