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Retail Email Blog
June 9, 2010: An Invitation to Nowhere?


From: Origins
Subject Line: You're Invited
Date: Wednesday, June 9, 2010

I love getting these gorgeous emails from Origins every month. I was excited to learn from this email that they have a recycling program for their products. However, when I clicked on the banner to learn more about the program, I was directed to a store locator page and was prompted to enter my home address. I'm not a big fan of giving out my address, so in hopes of learning more about the program, I only entered my zip code (which ended up working!). Much to my dismay, I was only shown the nearest store -- the program info was nowhere to be found.

I'm not sure if this was a ploy to get home addresses or if it was a genuine mistake, but I was pretty disappointed.
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