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Retail Email Blog
September 30, 2009: Thanks For Trying


From: Diapers.com
Subject Line: Re-Order in Seconds
Date: Monday, August 24, 2009

Generally speaking, I can be considered a walking advertisement for Diapers.com. They carry so much more than just diapers: formula, shampoo, skincare items, books, toys, and pretty much all things baby-related.  The best part is that they also have FREE overnight shipping. Last month I ordered a new car-seat for my 4 year old, and it was delivered to my door less than 24 hours later. The thing is a complete behemoth, so it was such a luxury not to have to make a trip to a big-box store and haul it around some suburban mall parking lot.

I consider almost all my Diapers.com experiences to be pretty stellar, and I know I'm being overly picky about this follow-up email from them.  Many times it would be convenient to re-order my previous order "in seconds", but I don't think most people are going to be re-ordering the "big-ticket items". It seems like they should be able to employ some sort of filter to the types of products on the order.
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