From: Perry Ellis
Subject Line: Realtime Style and Updates
Date: Wednesday, April 15, 2009

Perry Ellis goes all out in dedicating this email exclusively to social media. In order to receive any information on the special offer, you need to click through to Perry Ellis's facebook or twitter pages. Once there, you are able to view a variety of special offers, including promo codes, new arrival information and more. While the social media pages are interesting and include some great offers, I'm curious how this email performed since there was no direct consumer offer in the email itself. Whether you've added Perry Ellis to your network or not, this is a great example of using email to gather social media connections.