From: J.Crew Factory
Subject Line: Midnight Madness...30-50% off.
Date: November 22, 2008

The holiday fun has begun, so put on your PJs and get ready to do some serious shopping. In a brilliant maneuver, J.Crew Factory got a jump on the competition by sending out this Midnight Madness announcement a whole week prior to Black Friday. The details? On Friday, November 28, from midnight to 10 a.m. at J.Crew Factory stores, you'll get an EXTRA 50% OFF ALL CLEARANCE and 30-50% off all holiday styles. You don't have to print anything out or remember a coupon code, just show up and shop. So whether you're a night owl or an early bird, if you're up, they're open, just like the email says. The only thing I'm wondering is how many more emails I might be getting about this event, given that it's seven days away. I'm hoping for just a reminder email, but that may be wishful thinking. I'll keep you posted.