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Retail Email Blog
April 1, 2008: Aw, c'mon Steve!


From: Apple
Subject Line: Test-drive MacBook Air at the Apple Retail Store.
Date: Tuesday, April 1, 2008

Hey, get your data right, Steve-o! Not only did I already buy one at a retail store, but you emailed me a PDF receipt! (Which was cool, by the way, and so's the laptop.) Still - particularly for a higher pricepoint purchase like this - it makes sense to cobble together a suppression list so us early adapters feel like you still care.
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