From: Abercrombie & Fitch
Subject Line: Exactly What They Want.
Date: Wednesday, December 5, 2007

From: FreePeople.com
Subject Line: Our Gift to You: Free Shipping!
Date: Monday, December 17, 2007

Here, I like how Abercrombie and Free People photographed a holiday gift mix on shelves and in cabinets. It gives the product more of an environmental, in-store feeling. Although these montage-type photos become difficult when one of the items featured goes out of stock!

I also can't resist but mention the "Our Gift to You" verbiage in the Free People subject line. Those most be four of the most overused words in holiday email, particularly when associated with Free Shipping. The thing is, they're rather charming and convenient! Please let me know if you've found something equally-useful and cute to communicate the same meaning; I'd love to hear some other options!

From: Saks Fifth Avenue
Subject Line: Christian Louboutin Spring & Exclusive Video
Date: Friday, December 7, 2007

Please box and ship directly to Lisa F. Harmon of Smith-Harmon Inc., as soon as possible.

From: Louis Vuitton
Subject Line: Let Louis Vuitton help you find the perfect gift
Date: Wednesday, December 12, 2007

While the copy is awfully flat (I'd guess the designer, without a writer, "did their best"), this is beautiful creative. Nice and concise.

From: Linens 'n Things
Subject Line: 20% Off Total Order! Free Shipping with In Store Pick Up
Date: Sunday, December 9, 2007

Fellow Smith-Harmon-ite Amy Evenson picked up on a funny subject line this weekend: Linens 'n Things promoted free shipping with IN STORE PICK UP! ... Well, I should hope so! Geez ;)!

From: shopbop.com
Subject Line: Busy Girls Need Fabulous Clothes
Date: Friday, December 7, 2007

I like how shopbop contextualizes their product here, diary-style. For the girl who dreams of days floating from one retail location to another, properly-attired...