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March 27, 2007: The Nordstrom Way


From: NORDSTROM.com
Subject Line: New from Brands like Velvet, Wilster & More | FREE SHIPPING with Shoe Purchase (Details Inside)
Date: Wednesday, March 28, 2007

Nordstrom shows their Seattle roots with this gal's hairstyle, eh? I was actually at the Bellevue store this weekend and experienced truly legendary customer service, which I basically used to justify spending way more money than originally planned. See, good customer service really works!

I have seen that more specific Subject Lines often generate a higher CTR, but this seems to be just about the world's longest subject line: New from Brands like Velvet, Wilster & More | FREE SHIPPING with Shoe Purchase (Details Inside).
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